Journey Builder

Journey Builder

INNOCEAN CPaaS Journey Builder is a powerful automation tool that enables businesses to design and execute personalized, cross-channel customer journeys. Built on an intuitive drag-and-drop interface, it allows marketers to define entry triggers, orchestrate messaging across SMS, KakaoTalk, WhatsApp, Email, and more, and optimize each step using real-time insights. Whether you’re launching a welcome series, reactivation flow, or transactional campaign, Journey Builder helps streamline communication and drive engagement at every stage of the customer lifecycle.

Key Features

Micro Targeting

Increase engagement and conversion by delivering hyper-relevant messages through precise audience segmentation based on real-time data and behavior.

Failover Capability

Maximize message delivery and reduce drop-off by automatically rerouting communications through alternative channels when disruptions occur.

Frequency Capping

Protect user experience and build long-term trust by controlling message frequency and preventing communication fatigue.

Setup Process

Design and automate meaningful customer experiences with our guided Journey Builder setup process. Start by defining the right entry point to bring customers into your journey at the perfect moment.

Then, map out personalized, multi-channel paths and customize each step to align with your campaign goals. Once launched, monitor performance in real time, gather actionable insights, and continuously optimize your journeys for maximum impact.